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Wipro

Management > Asian ManagementLectures > Independent Research > Wipro > Success

 

Success

Wipro's beliefs include the following:

  1. Respect for employees
  2. Achieve and maintain a position of leadership
  3. Complete all tasks in a superior manner
  4. Govern individual and company relationships with care
  5. Be close to the customer
  6. Measure effectiveness by long-term profits

"It is essential that we consciously internalise our beliefs and be fanatical about constantly practising them. If we fail to honour our beliefs, we will lose credibility, not only as individuals, but also as an organisation"

Integrity is important to Wipro

Wipro's leadership qualities:

  1. Commitment
  2. Clear and customer-focused vision
  3. Energised and can energise others
  4. Self-confidence is key
  5. Commitment to excellence
  6. Development of star performers and teams

The family owns 75% of the equity, making it still a family-run business, but it has an uncanny ability to identify and recruit top talent. It really invests in people to develop their skills. The culture of the firm is one of openness and honesty.

Wipro was the first company in India to initiate an employee stock ownership program

"Premji is a details man" (like Rahul Bajaj)

The company has strong principles to which it sticks (again, like Bajaj)

 

 Copyright Heledd Straker 2006

Go placidly amid the noise and haste