GSM Lecture 4

Management > Global Strategic Management > Internal environment > Resources and capabilities > Distinctive capabilities > Value chain > Value chain illustrated

Value chain illustrated

Primary activities

• Inbound logistics - the receipt, distribution, storage and stock control of inputs
• Operations - the transformation of inputs into final products and services
• Outbound logistics - storage of final products and their distribution to customers
• Marketing and sales - analysis of markets and advertising, making product available
• Service - installation of product and after-care service

Support activities

• Procurement
• Purchasing of inputs that do not directly add value
• Technology development - product, process and resource development
• Human resource management (HRM) - recruitment, training and motivation
• Firm infrastructure - management, information systems, planning

Value system

System configurations

More configurations

Other considerations

Corporate culture and structure

Performance analysis