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GSM Lecture 4Management > Global Strategic Management > Internal environment > Resources and capabilities
Resources and capabilitiesResources are tangible assets that can be technological, human, financial, informational etc. Capabilities are intangible assets, such as skills, relationships, organisational knowledge etc. These are more unique to a firm. The combination of resources and capabilities can create distinctive capabilities, which will differentiate a firm from its rivals. An example of a generic capability is to organise transaction costs efficiently. It is something that a firm needs to survive, let alone excel. It does not account for superior performance. A distinctive capability, also known as a core competence, includes a superior patented technology, a strong brand, or a better relationship with suppliers or customers. It is what makes a firm superior to another company in some way.
Corporate culture and structure
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